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Miscellaneous Advertising -
Giveaways: Bookmarks; Calendar Cards; Diaries; etc
 
Advertising
 
A circular dated October 8th 1964 informed branches that Bookmarks are available as a publicity medium, and refers to their use at a prior date.
 
An example (damaged) of this Bookmark is reproduced below. It appears that the top section of the Bookmark is designed to enable it to be clipped to an individual page of a book.
 
(Bookmark preserved by Roger Parker)
This example of a BMB Bookmark (above - front and back) advertised the Bank's house purchase facility, and was probably issued in the late 1930s.
 
The bookmark declares that the Bank makes 'Liberal Advances' but the BMB was always very cautious regarding the amount it would advance as a proportion of purchase price or valuation of individual properties.
A small (100x 65 mm) Diary of 28 pages (right) included:
 
 - the names of the Bank's Committee
    of Management;
 - the names of the Bank's Principal Officers;
 - the Bank's Objects
     ("To provide facilities for the safe custody of
         deposits, and to pay interest thereon. To
       advance money for the purchase of
       freehold and leasehold houses within the
       City");
 - a list of branch offices;
 - hours of business;
 - facts relating to the City of Birmingham;
 - postal information 
 
as well as two pages for each month of the year.
 
Examples of Diaries issued in other years.
 
 
 
 
 
 
A 1943 Calendar Card (left) included a wartime savings slogan
bmb-history143004.jpg
Examples of Calendar Cards distributed as an advertising medium, in other years: 
1925
1921
1923
1924
1926 - illustrating the new Head Office
1927
1928
1942
1944
1945
1946
1947
1948
1949
1950
1951
1965
1966
1971 - the year the UK's
currency went Decimal
1972
1976
1977 - the Bank is now a
Trustee Savings Bank
1978
 
Diaries
 
 
Continued:
Diaries
 
The reverse of the majority of Calendar Cards featured just a simple calendar - early versions (eg, 1925 - left) incorporated slogans etc
The example of a BMB Bookmark reproduced above (size 155 x 50mm) appears to have been issued in 1927. The reverse advertised the City's Libraries.
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